Design Thinking y un factor decisivo (el talento)

Design Thinking and a decisive factor (talent)

Do you really know your employees, their motivations, their concerns, their expectations? Why the DT method can make the management of the human factor wiser and more efficient.

Let's think for a moment about the importance of talent. We can define it as that set of qualities that allows face daunting challenges, think big, overcome fear because it generates trust around you. In a team, for example a company, that talent can, and usually, make a competitive difference. Hence the competition to sign professionals with the best quality/price ratio, as happens among the big sports brands.

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Teletrabajar sin perder productividad sino todo lo contrario

Teleworking without losing productivity but quite the opposite

Well planned, remote work can improve efficiency, strengthen the team and provide many more pros than cons.

Since when is telecommuting noted as one of the trends about to take off? Years. However, as with the electric car, it did not finish consolidating and Until three months ago, only 4.31 TP2T of Spanish workers practiced it. In the Netherlands, the 14%, according to Eurostat.

But, as in so many other things, covid-19 will mark a before and after. Teleworking is not only implemented massively, it is here to stay even if, once the crisis is over, its volume is reduced.

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Precisamente ahora los clientes esperan la mejor experiencia de usuario

Precisely now customers expect the best user experience

In the face of uncertainty, empathy. The competitive factor of serving customers more closely than ever.

Is the economy also a state of mind? Of course. Even more so when the professional impact is of such caliber that it affects the personal like never before. Companies make epic balances to take care of their staff, not neglect their customers and adapt your activity to the online plan. And consumers face the same challenge, trying to defend their own economic viability with as little shock as possible.

Also intervenes the time factor: Although confinement is gradually reduced and activity revives, health precautions will continue to limit face-to-face contact -and therefore empowering the virtual- for months. This will imply changes with trend to become permanent and companies must prepare with more stable solutions what circumstantial Example: someone who barely resorted to online commerce now out of necessity checks its effectiveness and goes from potential customer to convinced in days.

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